

Yahoo has also signed partnership deals with different broadband providers such as AT&T, Verizon Communications, Rogers Communications and British Telecom, offering a range of free and premium Yahoo content and services to subscribers. It also offers social networking services and user-generated content in products such as My Web, Yahoo! Personals, Yahoo! 360°, and Flickr. It also next generation internet movement WEB 2.0 in the form of RSS feed. Yahoo has various other services besides the original search engine and Email Yahoo News, Yahoo Mobile, Yahoo Messenger Yahoo Music, Yahoo Finance etc. Keywords were sold based on a combination of price bid and click throughs. The ads were text-based to maintain the simplistic design of the page and to maximize page loading speed. Google started selling advertisements associated with the help of keywords. But it was already registered for another domain name, so they later choose “”. Larry Page and Sergey Brin originally wanted to give it a name as “”, which refers to 10100 (the number represented by a 1 followed by one-hundred zeros). The domain “” was registered on September 15, 1997. The search engine from Google was originally named as "BackRub" because the system checked back links to estimate a site's importance and it was originally used in Stanford University’s website with the domain “”. As a search engine Google had the largest market share but to capture other areas of internet services, Google started acquiring other companies like Orkut and You Tube. Google made the initial public offering on August 19, 2004, and raised $1.67 billion, making it worth $23 billion. Google was co-founded by Larry Page and Sergey Brin while they were doing their PhD at Stanford University it was incorporated as a privately held company on September 7, 1998.

To capture the WEB 2.0 market space, Yahoo released their Yahoo Music service, then they acquired the service Flickr, and On 29 March 2005, the company launched its blogging and social networking service called Yahoo! 360°. But after the post dotcom bubble, this contract was called off and later Yahoo, started to use its own search engine technology. On 26 June 2000, Yahoo and Google signed an agreement which retained Google as the default world-wide-web search engine for. Yahoo also acquired eGroups in 28 June 2000, which became Yahoo! Groups.Īt the time of the dotcom bubble (2000-2001), Yahoo’s stocks closed at an all-time high of $118.75/ share on 3rd January, 2000. On 28 January 1999, Yahoo acquired web hosting provider GeoCities, through which any one can make their own website for free. Then Yahoo acquired and launched Yahoo! Games. On 8 March 1997, Yahoo acquired online communications company, Four11and their webmail service, Rocketmail, which later became Yahoo! Mail. Initially it was only working as a search engine, but in the 1990’s when the web services started becoming popular it started diversifying into various other businesses. On 12 April 1996, Yahoo released its initial public offering, and raised $33.8 million dollars, by selling 2.6 million shares at $13 each. Filo and Yang said they selected the name because they liked the word's general definition, "rude, unsophisticated, and uncouth."

Later in April 1994, it was renamed as "Yahoo!". In January 1994, Jerry Yang and David Filo, two Stanford graduate students created a website named "Jerry's Guide to the World Wide Web." It was a directory of other websites, organized in a hierarchical manner. Yahoo is an American public corporation and the internet service provider for news, emails, yahoo directory, search engine etc Google is an American public corporation, which is specialize in search engine, and today it is world’s no. 2 in US (with market share of 23% in Oct’07 as per comScore research)

1 in US (with market share of 58.5% in Oct’07 as per comScore research) Kaltix Corporation Liquid Acquisitioįysix Corporation, Kelkoo S.A., Yahoo Europe Limited, Tumblr Inc., etc Google International LLC Google LLC Google Payment Corp. News, Mail, Screen, Flickr, News Digest, Sports, Fantasy Sports, Finance, Weather, Tech, My Yahoo, Messenger, Food Google maps, Picasa, Google books, Google Scholar, Google Docs, Google Chrome, and Chromebook AdWords, Search, YouTube, Gmail, Orkut, Google earth, Google labs etc.
